Tweet Me The folks at Necco developed a sweet link bait campaign for Valentine’s Day to celebrate the introduction of new social messages like “TWEET ME” and “TEXT ME” — design your own Sweethearts conversation hearts. This fun little bit of link bait gives you the power to say whatever you want in your candy [...]
Continue reading about My Geeky Valentine: Candy Heart Link Bait
I’m really looking forward to tracking the progress of two social media campaigns currently in progress, one complex and one simple. Smart & Simple American Greetings has launched a fun and easy Twitter Valentine’s Day campaign that asks followers to tweet a response to 14 daily questions and tag them with #LoveAG. Each day one [...]
Continue reading about Cars vs Greeting Cards: Critique of Social Media Campaigns
