Jill Kocher on August 26th, 2010

“The battle for search is over for now — Google won — but the battle for the underlying revenue is just heating up,” according to Alex Rampell, the CEO of TrialPay. I hadn’t thought if it this way before, but his thought provoking article at TechCrunch, “Preempting Search,” got me thinking. Rampell’s premise is that: [...]

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Jill Kocher on August 25th, 2010

Folks with WordPress-hosted blogs now get to share with the big boys. Yesterday, WordPress announced the ability to include a selection of popular sharing icons in their hosted blogs. Previously this was only easily done with JavaScript applications on blogs hosted on other servers. I for one had a superkludgy Word Doc saved that included [...]

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Jill Kocher on August 23rd, 2010

With the help of Link Diagnosis, I’ve recently become intimate with link stalking. Erm, I mean, competitive backlink analysis. As my optimization hands are temporarily tied awaiting architectural and content management system revisions, external link building is the most useful way to bide my time. I was pleasantly surprised that Link Diagnosis had redesigned their [...]

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Jill Kocher on August 16th, 2010

Sometimes search engines just don’t understand. But who can blame them when all the searcher gives them to go on is a single word, like “deal.” David Harry’s post in Search Engine Journal on semantic search & SEO really got me thinking about the semantics of single-word searches, and how words and phrases that are [...]

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Jill Kocher on August 13th, 2010

All right, all bloggers get comment spam. You just delete them and don’t really give it a second thought. But when it’s so freakishly blatantly SEO spam and it comes FROM an “SEO company” and it’s left ON an SEO blog, I’ve really got to wonder: How dumb are these guys? Do they really think [...]

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