OK, so this isn’t link stalking, it’s a battle over a box. Cats love boxes. Cricket controls the box, but Mittens is definitely interested in acquiring the box for his own uses. And because he’s aggressive, Mittens does indeed become king of the box.

Link stalking is much the same. It’s about determining which links your competitors have that you might fancy having yourself. Unlike Mittens, your reign will not usually be supreme — the typical successful result is that both you and your competitor now have similar links. If this is the only tactic in your link building arsenal, you’ll likely get closer to your competitors’ results but this alone will not beat your competitor. That’s not surprising since there is no single SEO tactic that will beat your competitor, but it’s worth repeating anyway.

Learn more about the link stalking by reading “Link Stalking with Link Diagnosis.”

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