Today the interwebs are abuzz with the news that Facebook is buying Instagram for $1 billion in pre-IPO shares.

Bing must be delirious with joy. They have an exclusive relationship with Facebook to include data in Bing search results. Hello personalized search data boost!

image  +  image  =  image image

Two photo sharing giants coming together, this is huge. Obviously FB is more than photos, but easy photo sharing has been important to their success. Now adding the size of the Instagram network and the appeal of their filters (which I still don’t get, personally) to the massive FB social overlord is just huge.

I’d love to know how many non-FB Instagram users Facebook is acquiring. I’ve got to think there’s a lot of overlap, but out will be interesting to learn more.

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