Web Piecats

Jill Kocher on May 8th, 2012

Web Piecats Mittens and Scooter practice their long tail skills. The long tail “refers to the statistical property that a larger share of population rests within the tail of a probability distribution than observed under a “normal” or Gaussian distribution,” according to Wikipedia. Mittens thought that definition was completely incomprehensible. I believe his exact response […]

Continue reading about Even My Cats Chase the Long Tail

Purina Cat Chow tapped into both my love for my cats and my vanity with it’s “We Are Cat People” Twitter campaign. That’s a potent combination! They invited people to tweet the reasons why they are cat people, and selected some of those tweets to appear in Times Square. That was pretty neat already, but […]

Continue reading about Purina’s “We Are Cat People” Campaign the Cat’s Meow

Jill Kocher on November 17th, 2011

OK, so this isn’t link stalking, it’s a battle over a box. Cats love boxes. Cricket controls the box, but Mittens is definitely interested in acquiring the box for his own uses. And because he’s aggressive, Mittens does indeed become king of the box. Link stalking is much the same. It’s about determining which links […]

Continue reading about Link Stalking the Web Piecat Way [LOLcat SEO]

Jill Kocher on November 12th, 2011

Cricket, the most neurotic of the Web Piecats, is not hiding. No, she’s spying, and was none too pleased that I was jeopardizing her cover. I tried to tell her that there are much more effective ways to conduct competitive research for organic search, but she wanted to do it her way. Here are a […]

Continue reading about Competitive Research, the Web Piecat Way [LOLcat SEO]