Canonical

Jill Kocher on October 14th, 2009

Tweet Me Sphinn Me Resolving duplicate content is hard. The trickiest part is wrapping your head around which arrows in the canonicalization & de-duplication quiver to use in which situations to accomplish 2 twin goals of A) consolidating link popularity and B) deindexing duplicate content. I just finished a series on finding and fixing duplicate […]

Continue reading about Duplicate Content Decision Matrix

Jill Kocher on October 13th, 2009

Today I’m wrapping up the 3-part series on duplicate content & SEO Highlander-style: “There can be only one.” If you missed the first two posts, Highlander SEO refers to the similarities between canonicalization and the centuries-old battle between life-force absorbing immortals popularized in a 1986 film. We’ve covered how The Highlander is relevant to SEO […]

Continue reading about Fixing Duplicate Content: Highlander SEO Part 3

Jill Kocher on October 8th, 2009

Tweet Me Sphinn Me Welcome back to The Highlander’s tutorial on duplicate content: “There can be only one.” Yesterday’s post on canonicalization Highlander-style compared the battle site owners face with duplicate content to a centuries-old battle between life-force absorbing immortals. Tonight’s post will be more practical, answering some of the questions my clients ask most […]

Continue reading about Highlander SEO Part 2: Finding Duplicate Content

Jill Kocher on October 7th, 2009

I’ve been on a quest to clearly define the duplicate content issue for clients and help them understand exactly how they can clean it up. My colleague PJ Fusco came up with the perfect analogy for duplicate content: The Highlander. Connor MacLeod of the clan MacLeod does indeed say it best: “There can be only […]

Continue reading about Highlander SEO: There Can Be Only One