Link Bait

Jill Kocher on December 7th, 2012

Search engine optimization professionals don’t usually recommend creating more images, but infographics can have a real benefit to SEO. Typically, images are used in place of textual content to convey the same message visually. Consequently, images ten…

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Jill Kocher on May 1st, 2012

Super cute link bait infovideo from MDG AdvertisingĀ about Pinterest. It’s a bit hard to read at times, but is painfully cute nonetheless. The video format is interesting but I wonder if it would have gotten more shares as an infographic instead of a video? Or perhaps an HTML5 interactive piece where you could roll over […]

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Jill Kocher on March 9th, 2012

The world of mobile applications is foreign territory to most Internet marketers. App development requires different skills than traditional website development. App planning and design forces marketers to understand the limitations of different platfo…

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Jill Kocher on February 5th, 2010

Tweet Me The folks at Necco developed a sweet link bait campaign for Valentine’s Day to celebrate the introduction of new social messages like “TWEET ME” and “TEXT ME” — design your own Sweethearts conversation hearts. This fun little bit of link bait gives you the power to say whatever you want in your candy […]

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