Social Media

Jill Kocher on May 1st, 2012

Super cute link bait infovideo from MDG Advertising about Pinterest. It’s a bit hard to read at times, but is painfully cute nonetheless. The video format is interesting but I wonder if it would have gotten more shares as an infographic instead of a video? Or perhaps an HTML5 interactive piece where you could roll over [...]

Continue reading about InfoGraphic vs InfoVideo, Which Would Win in the Wild?

Jill Kocher on August 31st, 2011

The Google +1 button now plays a much more visible role in promoting content in search and social marketing. Much like Facebook’s Like button, Google’s +1 button allows — as of last week — Google+ users to share a comment, an image, a headline and …

Continue reading about Google’s +1 Expansion Boosts Search and Social

Jill Kocher on July 29th, 2011

The pieces are rapidly falling into place for Google’s increasing integration of “social signals” into its search algorithms. With the oddly isolated “+1″ button launch at the end of March and the seemingly abrupt end of its agreement with Twitter in…

Continue reading about Google+: The Beginning of a Revolution?