Mobile Search

Jill Kocher on March 9th, 2012

The world of mobile applications is foreign territory to most Internet marketers. App development requires different skills than traditional website development. App planning and design forces marketers to understand the limitations of different platfo…

Continue reading about Do Mobile Apps Need SEO?

Jill Kocher on March 1st, 2012

Site owners have many competing needs when developing mobile sites. Different devices, different capabilities, different screen sizes and resolutions, all have an impact on designing and developing mobile sites today.

According to Mongoose Metrics, a…

Continue reading about Mobile SEO and Responsive Web Design

Jill Kocher on December 16th, 2011

Google’s mobile crawler Googlebot-Mobile has traditionally focused on content designed for feature phones and their extremely limited browsers. Google recently announced, however, a new version of Googlebot-Mobile that crawls using an iPhone user age…

Continue reading about How to Benefit from Googlebot-Mobile’s New Smarts

Jill Kocher on June 15th, 2011

I love this chart from yesterday’s Google event to announce Instant Pages, a new feature that preloads the first result in order to serve it instantly. My interest was immediately draw from the announcement itself to the promise of Google’s mobile search trends. Mobile search is still young, but it’s growing at a rate consistent […]

Continue reading about Mobile Search Trend on Google Mirrors Early Desktop Trend