Jill Kocher on May 21st, 2012

Migrating a site to a new platform or domain, or implementing a major redesign, are some of the most stressful situations in search engine optimization. The potential for massively impacting organic search traffic and sales is higher during these launc…

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Jill Kocher on March 1st, 2012

Site owners have many competing needs when developing mobile sites. Different devices, different capabilities, different screen sizes and resolutions, all have an impact on designing and developing mobile sites today.

According to Mongoose Metrics, a…

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Jill Kocher Brown on November 11th, 2011

The first thing I do when working with a new site is set my favorite crawler on it. This gets me acquainted with all the URLs, site sections, interlinkings, forgotten pockets, scars and warts. A good crawler offers a wealth of data useful not just to s…

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Jill Kocher Brown on June 20th, 2011

Internet governing body┬áICANN approved custom gTLDs yesterday, making it possible for sites with too much cash looking to be too cutting edge to blow $185,000 per gTLD + $25,000 annually on vanity TLDs and domains like bmw.car, nike.shoes or pepsi.cola. With such a steep price tag only the very rich will be able to afford […]

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Jill Kocher Brown on March 23rd, 2010

Tweet Me After working with ecommerce SEO clients for several years, I’m about fed up with “search friendly” platforms, content management systems & site features. They all come with their own baggage, their own set of issues that need to be tested for and controlled. Which takes IT resources. Which are hard to come by, […]

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